Positively impacting our client's revenue outcomes in the SLED, Federal, Higher Education, and Healthcare markets.
Learn MoreWe make the complex simple
The GTM Group provides Go-To-Market services for companies focused on doing business within the SLED, Federal, Higher Education, and Healthcare markets.
Our process
01
Assess
02
Identify
03
Understand
04
Meet
05
Opportunity Identification
06
Advocate
GTM Partners
jeremy@thegtmgroup.com
Jeremy Ring
Co-Founder, Partner, Florida
Keith Johnson
Managing Partner, Federal
Mark Geddis
Partner, Higher Education
Our Practice Leaders
Joe Panora
California
Joe Panora had 35 years of state public service with fourteen (14) years serving in the Correctional Safety/Public Safety Law Enforcement as IT Director/Chief Information Officer (CIO). Joe Panora was appointed by Governor Schwarzenegger and Governor Brown to serve as Director of the Enterprise Information Services (EIS) for the Department of Corrections and Rehabilitation, since January 2008. During his career, Joe has also served for the following departments: Caltrans, Franchise Tax Board, Employment Development Department, State Controller’s Office and California Youth Authority. Joe retired from state service as the Director of EIS for CDCR in December 2014.
Ed Fakler
Federal
Ed is a seasoned federal sales executive with a proven track record of driving multimillion-dollar growth and building successful federal sales practices. He has led and expanded federal divisions at top tech firms, including Oracle, NeXT, and MetaMatrix, securing major contracts such as the U.S. Army MICROS program. Ed has played a key role in scaling federal sales teams, winning high-value government contracts, and driving revenue growth leading to strategic acquisitions. His expertise spans federal IT, enterprise software, and government contracting.
Robby Cook
Texas
Robert L. "Robby" Cook, had a distinguished career in public service which began in 1992. Serving as a city council member, mayor, then elected to the Texas House of Representatives in which he served for six terms. After his retirement in the Legislature, Robby began his private governmental affairs consulting firm. Most recently Robby served as “Special Advisor to the House” for the Texas House of Representatives during the 86th Legislative Session. In this role Robby served in a unique position as a liaison between the Members of the Texas House of Representatives and the Speaker’s office. His primary duty was to ensure that there was an open line of communication for the members as they deliberated during the Legislative Session as well as during the Interim.
Rick Lynch
Northeast
Rick started his career working for the City of Boston and the President's Office of the Boston Public School Committee, David Finnegan. Soon after, he entered the private sector, working many years in the hardware and software SLED vertical (State Local Education), some of the companies included, Wang Lab, Sun, Oracle, Informatica, Symantec. Rick placed the first computer system used in the Massachusetts Governor's office of then, Governor Michael Dukakis who later ran for President using the "Massachusetts Miracle" which took the state reeling from the collapse of its traditional manufacturing base and turned Massachusetts into a booming high-technology economic model for the rest of the country, paving the way for other state officials in Massachusetts to embrace technology.
Mike Cohen
Talent Acquisition
Mike has nearly 30 years of Recruiting experience with 20 years in the Enterprise Technology GTM field. After 15 years in Technology, Mike spent the 2010s recruiting for Wall Street- Investment Banks and Investment Managers. This included six years as a Recruiting Manager for HSBC US where he led recruiting teams for the investment bank, private bank, and asset manager. In 2020, Mike returned to recruiting for technology and financial technologies firms with heavy focus on public sector GTM roles recruiting within Data Architecture and Analytics, AI/ML/IOT, and Cyber Security
Joshua Myers
Research and Operations Manager
Josh is a graduate of the University of Maryland with a Bachelor's degree in Information Science. During his studies, he gained valuable experience as a Business Analyst at Spire Global, where he developed skills in data analysis, web design, and data visualization. Josh joined the GTM Group as the Research and Operations Manager, where he leverages his expertise in information science to help the company optimize their sales strategies and marketing strategies. Josh is committed to delivering exceptional results and building strong relationships with clients through marketing outreach.
